Zur deutschen Versionwww.agof.de

CONTENT

The online presence of P.M. brings the world of knowledge to the Internet. The online user profits from the content and the competence of the print title's editorial team and the large P.M. "Know More" community where users have asked and answered umpteen fascinating questions. The website offers readers of the magazine an additional interactive multimedia component. In addition to the top themes from the current issues of all P.M. print titles, the user can also discover knowledge videos, news items, weblogs, forums, online quizzes, podcasts and competitions. The Cars & Motoring section offers up-to-date and useful information from the world of cars, while "Open Science" presents background material from scientific journals. In keeping with the P.M. Trainer series, the P.M. Training Centre offers games for mobiles and browsers. Various Newsletters provide regular information about news, magazines, specials and competitions.

TARGET GROUP

  • P.M. Online reaches 122,000 users per month.
  • 49% of the readers are men.
  • 45% of the target group are between 20 and 39 years of age. 61% of P.M. Online users are between 20 and 49 years of age.
  • P.M. Online users have an above-average education: 38% have university entrance qualifications (A-levels) or a university degree.
  • 31% of users have a net monthly household income of over EUR3,000.
  • P.M. Online users have an above-average interest in airline and rail tickets, rental cars, investments, shares/stock, funds and securities, computer software and hardware, consumer electronics, and navigation systems.
  • They use the Internet more often than the average to obtain information about world events and the current television and cinema programs. Online banking and shopping is also used more often than the average.
  • They use e-commerce more often than the average for purchasing computer hardware and software, booking airline and rail tickets and rental cars, and purchasing men’s clothing, films on DVDs, music CDs and books.

Source: internet facts 2010-I, Basis: Users per month


Current coverage and usage data

  • 647.247 PIs1)
  • 158.475 VISITS1)
  • 0.12 m unique user2)
Month PIs VISITS
July 647.247 158.475
June 573.465 159.269
May 637.393 172.197
April 651.644 174.448

1)Source: IVW
2)Source: internet facts 2010-I

FIXED PRICES PER WEEK

You can book the placement of your ad on a fixed day or week at a fixed rate. As opposed to the classic booking based on the number of ad impressions, a fixed rate allows you to make use of every ad impression on the selected placement while we guarantee that you pay only the rate mentioned below. PLEASE NOTE: due to varying media performance values, individual fixed rates may be adjusted during the year.

ad section Expandable - Skyscrapermax. 400 x 600 pixels Expandable - Super Bannermax. 728 x 400 pixels Expandable - Wallpapermax. 600 x 600 pixels Skyscraper160 x 600 pixels Super banner728 x 90 pixels Wallpaper (standard)728 x 90 + 160 x 600 pixels
Total AI p. W.
fixed price
96000
3200 €
80000
2100 €
80000
4200 €
120000
2600 €
100000
1500 €
100000
4000 €

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SECTIONS / ADVERTISING FORMS / PRICES

The Premium Environment is a setting related to the core messages of your brand. Additional Base Environments present your ad in context with other topics of relevance. In addition to a placement by setting, you can also opt to rotate your advertisement across the complete website. All rates are stated as CPM. PREMIUM
Total
Advertising form Format PREMIUM
Expandable - Medium rectangle max. 400 x 400 pixels 90 €
Expandable - Skyscraper max. 400 x 600 pixels 70 €
Expandable - Super Banner max. 728 x 400 pixels 60 €
Expandable - Wallpaper max. 600 x 600 pixels 105 €
Flash layer 400 x 400 pixels 90 €
Medium rectangle 300 x 250 pixels 65 €
Skyscraper 160 x 600 pixels 45 €
Super banner 728 x 90 pixels 35 €
Tandem ad (flash layer + medium rectangle) miscellaneous 120 €
Tandem ad (flash layer + skyscraper) miscellaneous 110 €
Tandem ad (flash layer + super banner) miscellaneous 105 €
Tandem ad (super banner + skyscraper) miscellaneous 60 €
Wallpaper (site-spcific) see below 80 €
Wallpaper (standard) 728 x 90 + 160 x 600 pixels 80 €
Advertising form (site-specific) Format PREMIUM
Wallpaper 765 x 100 pixels + 160 x 600 pixels 80 €

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Additional charges

Additional charges Format Price
StreamingAd   External service provider costs

NEWSLETTER

NEWSLETTER Frequency Advertisment: Format Subscribers CPM
P.M. Competition-Newsletter if necessary Text link 7 lines of 65 characters 17100 25 €
P.M. Competition-Newsletter if necessary Medium Rectangle 300 x 250 pixels, max. 40 KB 17100 50 €
P.M. Competition-Newsletter if necessary Banner 468 x 60 pixels, max. 40 KB 17100 25 €
P.M. Online-Newsletter monthly on Tuesday Text link 7 lines of 65 characters 62100 25 €
P.M. Online-Newsletter monthly on Tuesday Banner 468 x 60 pixels, max. 40 KB 60900 25 €
P.M. Online-Newsletter monthly on Tuesday Medium Rectangle 300 x 250 pixels, max. 40 KB 60900 50 €

Hinweis: Als Werbeeinbindungen in den Newslettern sind nur .jpg- oder .gif-Dateien möglich.

AdSpecials

AdSpecials Price
Competition from € 4.500
eBooklet from € 20.000
EMS Trend insight € 7.500
Special feature from € 12.500
Subchannel on request
Tool integration on request

CROSS-MEDIA

CROSS-MEDIA Price
Cross-media Integration e.g. 1/1 4c + 1/3 4c cobranded + Online volume - advantage in regard to the price € 7.500 from € 39.475,00

Specials

Theme Zeitraum
Cars 2010
CeBIT-Special 3. March 2010
History 2010
IAA-Special 17. September 2010
IFA-Special 4. September 2010
Multimedia 2010
Nature 2010
Technics 2010

We will be pleased to answer any questions you may have. The contact data is available here

We will be pleased to answer any questions you may have. The contact data is available here


Please click here for your individual rate card.