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CONTENT
mediabiz is the most-used specialised information service for professionals in the entertainment industry. This is the site that makers and key accounts of the industry scan for essential information to support their daily business: mediabiz offers up-to-the-minute news, facts, background reports, charts, dates, market rates and downloads, and user-friendly access to unique databases with information on films and cinema, video, TV, games and music.
The database containing entries by more than 57,000 companies and almost 30,000 business people and more than 720,000 titles provides an information advantage to entertainment professionals. mediabiz is the ideal setting for targeted online advertising without wasted coverage.
Five specialised sections offer attractive placement options, closely related to your target group, for banner advertisements with high coverage rates, exclusive special advertisement formats, individual and targeted newsletter advertising and a large variety of combinations for your media mix at competitive rates.
TARGET GROUP
- mediabiz.de reaches 90,000 users per month.
- 54% of the users are men.
- 40% of the target group are between 30 and 49 years of age. 70% of mediabiz.de users are between 30 and 59 years of age.
- mediabiz.de users have an above-average education: 55% have university entrance qualifications (A-levels) or a university degree.
- The target group has very high income: 42% of users have net income of their own amounting to EUR 3,000 or more.
- 11% are self-employed or freelancers. 14% are executives or senior civil servants.
- mediabiz.de users have an above-average interest in investments, shares/stock, securities and funds, rental cars, airline tickets and hotels, new cars and navigation systems, computer hardware and software, and men’s clothing.
- They use the Internet more often than the average for online banking and to obtain information about world events, regional news, sports and test results, and the property market.
- They use e-commerce more often than the average for trading in securities, investments and funds, for purchasing new cars and navigation systems, computer hardware, software and accessories, and large household appliances, and for booking airline tickets, travel, and rental cars.
Source: internet facts 20010-I, basis: audience per month
Current coverage and usage data
- 2.544.002 PIs1)
- 553.580 VISITS1)
- 0.09 m unique user2)
| Month | PIs | VISITS |
|---|---|---|
| July | 2.544.002 | 553.580 |
| June | 2.443.169 | 540.905 |
| May | 2.474.978 | 517.325 |
| April | 2.536.917 | 541.239 |
1)Source: IVW
2)Source: internet facts 2010-I
FIXED PRICES PER WEEK
You can book the placement of your ad on a fixed day or week at a fixed rate. As opposed to the classic booking based on the number of ad impressions, a fixed rate allows you to make use of every ad impression on the selected placement while we guarantee that you pay only the rate mentioned below. PLEASE NOTE: due to varying media performance values, individual fixed rates may be adjusted during the year.
| ad section |  |
 |
 |
 |
 |
 |
 |
 |
|
|---|---|---|---|---|---|---|---|---|---|
| Games | AI p. W. fixed price |
12000 500 € |
20000 800 € |
20000 600 € |
20000 1300 € |
15000 500 € |
25000 700 € |
25000 600 € |
25000 1300 € |
| Homepage | AI p. W. fixed price |
56000 2400 € |
64000 2600 € |
64000 2300 € |
64000 4200 € |
70000 2200 € |
80000 2200 € |
80000 2000 € |
80000 4200 € |
| Movie | AI p. W. fixed price |
56000 2400 € |
72000 2900 € |
72000 2500 € |
72000 4700 € |
70000 2200 € |
90000 2500 € |
90000 2200 € |
90000 4700 € |
| Music | AI p. W. fixed price |
32000 1400 € |
40000 1600 € |
40000 1400 € |
40000 2600 € |
40000 1300 € |
50000 1400 € |
50000 1200 € |
50000 2600 € |
| Video | AI p. W. fixed price |
16000 700 € |
32000 1300 € |
32000 1100 € |
32000 2100 € |
20000 600 € |
40000 1100 € |
40000 1000 € |
40000 2100 € |
SECTIONS / ADVERTISING FORMS / PRICES
| The Premium Environment is a setting related to the core messages of your brand. Additional Base Environments present your ad in context with other topics of relevance. In addition to a placement by setting, you can also opt to rotate your advertisement across the complete website. All rates are stated as CPM. | PREMIUM | ||
|---|---|---|---|
| Games | |||
| Homepage | |||
| Movie | |||
| Music | |||
| Video | |||
| Advertising form | Format | PREMIUM | ROTATION |
| Expandable - Medium rectangle | max. 400 x 400 pixels | 70 € | 60 € |
| Expandable - Skyscraper | max. 400 x 600 pixels | 65 € | 55 € |
| Expandable - Super Banner | max. 728 x 400 pixels | 60 € | 50 € |
| Expandable - Wallpaper | max. 600 x 600 pixels | 100 € | 80 € |
| Flash layer | 400 x 400 pixels | 90 € | 70 € |
| Medium rectangle | 300 x 250 pixels | 45 € | 35 € |
| Skyscraper | 160 x 600 pixels | 40 € | 30 € |
| Super banner | 728 x 90 pixels | 35 € | 25 € |
| Tandem ad (flash layer + medium rectangle) | miscellaneous | 115 € | 90 € |
| Tandem ad (flash layer + skyscraper) | miscellaneous | 110 € | 85 € |
| Tandem ad (flash layer + super banner) | miscellaneous | 105 € | 80 € |
| Tandem ad (super banner + skyscraper) | miscellaneous | 55 € | 40 € |
| Wallpaper (standard) | 728 x 90 + 160 x 600 pixels | 75 € | 55 € |
NEWSLETTER
| NEWSLETTER | Frequency | Advertisment: | Format | Subscribers | CPM |
|---|---|---|---|---|---|
| Blickpunkt.Film.daily | Monday to Friday | Skyscraper | 160 x 600 pixels, max. 40 kB | 16000 | 40 € |
| Blickpunkt.Film.daily | Monday to Friday | Medium Rectangle | 300 x 250 pixels, max. 40 KB | 16000 | 45 € |
| Blickpunkt.Film.daily | Monday to Friday | Banner | 468 x 60 pixels, max. 40 kB | 16000 | 35 € |
| GamesMarkt.daily | Monday to Friday | Medium Rectangle | 300 x 250 pixels, max. 40 KB | 4500 | 45 € |
| GamesMarkt.daily | Monday to Friday | Banner | 468 x 60 pixels, max. 40 kB | 4500 | 35 € |
| GamesMarkt.daily | Monday to Friday | Skyscraper | 160 x 600 pixels, max. 40 kB | 4500 | 40 € |
| MusikWoche.daily | Monday to Friday | Medium Rectangle | 300 x 250 pixels, max. 40 KB | 6500 | 45 € |
| MusikWoche.daily | Monday to Friday | Banner | 468 x 60 pixels, max. 40 kB | 6500 | 35 € |
| MusikWoche.daily | Monday to Friday | Skyscraper | 160 x 600 pixels, max. 40 kB | 6500 | 40 € |
| MusikWoche.livedaily | Monday to Friday | Skyscraper | 160 x 600 pixels, max. 40 kB | 9500 | 40 € |
| MusikWoche.livedaily | Monday to Friday | Medium Rectangle | 300 x 250 pixels, max. 40 KB | 9500 | 45 € |
| MusikWoche.livedaily | Monday to Friday | Banner | 468 x 60 pixels, max. 40 kB | 9500 | 35 € |
| VideoMarkt.daily | Monday to Friday | Skyscraper | 160 x 600 pixels, max. 40 kB | 3000 | 40 € |
| VideoMarkt.daily | Monday to Friday | Medium Rectangle | 300 x 250 pixels, max. 40 KB | 3000 | 45 € |
| VideoMarkt.daily | Monday to Friday | Banner | 468 x 60 pixels, max. 40 kB | 3000 | 35 € |
Hinweis: Als Werbeeinbindungen in den Newslettern sind nur .jpg- oder .gif-Dateien möglich.
We will be pleased to answer any questions you may have. The contact data is available here
We will be pleased to answer any questions you may have. The contact data is available here
