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CONTENT
in-starmagazin.de – The STAR & STYLE magazine in the internet reports the very latest news on the stars and starlets of this world in a youthful and fresh style and in a positive and respectful light. Exclusive stories and pictures, as well as current star videos provide intimate insights into the glamorous life of in celebrities and make in-starmagazin.de into something special for protagonists and readers. Further topical focuses are fashion, with reports on in designers, the latest fashion trends and current events, as well as lifestyle, with tips on subjects associated with beauty and wellness.
TARGET GROUP
- in-starmagazin.de reaches 27,000 users every month
- More than half of the users are women (53%).
- Three quarters of the target group (75%) are aged between 20 and 39 years, 51% of in-starmagazin.de users are aged between 14 and 29 years.
- in-starmagazin.de users have an above-average education, 52% are qualified for university or hold a university degree.
- 34% of in-starmagazin.de users dispose of a household net income of EUR 3,000 and more.
- They take an above-average interest in ladies' clothing and cosmetics, train and flight tickets, mobile phone tariffs and contracts, rental cars, holidays, tickets for cultural events and music or film downloads from the internet.
- They use the internet more often than average to obtain information on stars and celebrities, movies and cinema programmes, and on fitness and well-being. in-starmagazin.de users also frequently shop online.
- Their e-commerce experience involves, to an above-average extent, buying train and flight tickets, computer software and games, shoes, health and spa products and perfumes, as well as hotel and holiday bookings.
Source: internet facts 2010-I, Basis: Users per month
Current coverage and usage data
- 1.231.281 PIs1)
- 50.235 VISITS1)
- 0.03 m unique user2)
| Month | PIs | VISITS |
|---|---|---|
| July | 1.231.281 | 50.235 |
| June | 931.250 | 46.922 |
| May | 734.524 | 49.217 |
| April | 751.464 | 50.474 |
1)Source: IVW
2)Source: internet facts 2010-I
FIXED PRICES PER WEEK
You can book the placement of your ad on a fixed day or week at a fixed rate. As opposed to the classic booking based on the number of ad impressions, a fixed rate allows you to make use of every ad impression on the selected placement while we guarantee that you pay only the rate mentioned below. PLEASE NOTE: due to varying media performance values, individual fixed rates may be adjusted during the year.
| ad section |  |
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| Total | AI p. W. fixed price |
40 000 1800 € |
80 000 2900 € |
80 000 2300 € |
80 000 3900 € |
100 000 3000 € |
50 000 1300 € |
100 000 1800 € |
100 000 1100 € |
100 000 3000 € |
SECTIONS / ADVERTISING FORMS / PRICES
| The Premium Environment is a setting related to the core messages of your brand. Additional Base Environments present your ad in context with other topics of relevance. In addition to a placement by setting, you can also opt to rotate your advertisement across the complete website. All rates are stated as CPM. | BASIS | |
|---|---|---|
| Total | ||
| Advertising form | Format | BASIS |
| Expandable - Medium rectangle | max. 400 x 400 pixels | 45 € |
| Expandable - Skyscraper | max. 400 x 600 pixels | 35 € |
| Expandable - Super Banner | max. 728 x 400 pixels | 30 € |
| Expandable - Wallpaper | max. 600 x 600 pixels | 50 € |
| Flash layer | 400 x 400 pixels | 45 € |
| Halfpage ad | 336 x 600 pixels | 40 € |
| Medium rectangle | 300 x 250 pixels | 35 € |
| Skyscraper | 160 x 600 pixels | 25 € |
| Super banner | 728 x 90 pixels | 15 € |
| Tandem ad (flash layer + medium rectangle) | miscellaneous | 60 € |
| Tandem ad (flash layer + skyscraper) | miscellaneous | 55 € |
| Tandem ad (flash layer + super banner) | miscellaneous | 50 € |
| Tandem ad (super banner + skyscraper) | miscellaneous | 30 € |
| Text link (in the content) | 4 lines of 25 characters | 10 € |
| Text link (in the teaser column) | 4 lines of 25 characters | 5 € |
| Wallpaper (standard) | 728 x 90 + 160 x 600 pixels | 40 € |
Additional charges
| Additional charges | Format | Price |
|---|---|---|
| StreamingAd | External service provider costs |
AdSpecials
| AdSpecials | Price |
|---|---|
| Competition | from € 4.500 |
| EMS Trend insight | € 7.500 |
| Special feature | from € 12.500 |
CROSS-MEDIA
| CROSS-MEDIA | Price |
|---|---|
| Cross-media Integration e.g. 1/1 4c + 1/3 4c cobranded + Online volume - advantage in regard to the price € 5.695 | from € 28.070,00 |
Specials
| Theme | Zeitraum |
|---|---|
| Beauty | 2010 |
| Fashion | 2010 |
| Stars | 2010 |
We will be pleased to answer any questions you may have. The contact data is available here
We will be pleased to answer any questions you may have. The contact data is available here
